Burson-Marsteller, a leading global public relations and communications firm, today released the latest edition of its “Twiplomacy” (http://twiplomacy.com) study looking specifically at International Organizations and their leaders on Twitter. The study shows that all leading international organizations have a Twitter account, and half of their leaders have active personal accounts on the social network.
It said the most followed heads on Twitter are Heads of the Arab League, IMF and NATO.
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