News: Award winning Nigerian designer, DIDI features in Vogue July 2014 edition

DIDI (also known as DiDi Creations) is positioned as a luxury fashion brand which caters for the bold and fashionable through creating unique pieces of clothing, bags and accessories.
Based in the United Kingdom, It was founded in 2012 by Creative Director Tina Ndidi Ugo in her London home as a result of her knack for creating unique fashion pieces and accessories.

At DIDI, we believe QUALITY and COOL are intertwined, hence will never go out of style. Our passion for quality and perfect finishing has become a way of life as can be seen in all our collections till date.

NEW COLLECTIONS:

The inspiration for this collection is from my personal love for leather, African prints, colours, structured bags, timeless and vintage inspired pieces.

Our Limited Edition "Structured Bags and Box Clutches" are a must have for every fashionista who wants to add a pop of colour to their wardrobe.

Each handbag is hand made and was made using the finest polished calf leather and batik prints. The roomy compartments means each piece can be used for multi purpose.

The structured bags can be carried by any classy woman who appreciates good leather and attention to detail. 

However, The Entrepreneur, working class or corporate woman will probably appreciate the DIDI Bag more.

Our must have box clutches have been handcrafted using the best acrylic and gold plated panels. The detachable quilted batik print in some makes it unique and will definitely stand the carrier out from any crowd. It is the perfect size for cell phone, lipstick and compact powder.

All our purses are ideal for evening attires; whether African, American, Asian or European. 

They can also be used in accessorising any outfit suitable for red carpet events, dinners, parties, weddings, cocktail events etc.

Didi also believes an outfit is not complete without a stylish statement jewellery and this is one of the major reasons the "DIDI" Brand does not relent in her effort when creating statement jewellery pieces.
The theme for this collection revolves around nature ranging from sea life creatures to flowers and fruits, with delicate detailing of strawberries, star fishes, sea shells, sunflowers, green leaves, sea horses, coral beads and more.
This collection is for the bold fashionista who isn't afraid of trying something new and will definitely distinguish the wearer from any crowd. 

The amazing thing about these statement pieces is that they can be worn by anyone, irrespectictive of their ethnicity, nationality or race. 

They can be worn with day outfits as well as evening outfits, depending on the occasion.

These accessories are best used to make a statement with simple outfits, as it will be a bit over the top to use them on elaborate designs.

Each piece has been carefully hand crafted using the finest beads, crystals, shell and precious stones.

DIDI features in VOGUE July 2014.

THE UNVEiLiNG:

On the 11/05/14 at the Morning Side Suites on 11b Teslim Elias Close, Victoria Island Lagos, UK based fashion label DIDI (also known as DiDi Creations by many) unveiled her new Spring/Summer 2014 limited edition collections of Bags, Footwear and Jewellery.

Friends, Celebrities, Industry Colleagues, Fashion Lovers and the Media were hosted to a private viewing of our latest exclusive collections. 

Guests were treated to finger foods, cocktails and baileys as they shopped and mingled with each other.

This event was supported by the Morning side suites and Baileys.

Check out some of the lovely pics from the event.

DIDI

Meredith

Linda Ikeji

STOCKISTS:

L'Espace: 19A Olosa Street, Victoria Island Lagos.

Grey Velvet: Centro Mall, Admiralty Way, Lekki Phase 1. Lagos

The FAB Shop: 25 Oduduwa Way, GRA. Ikeja. Lagos

The Library: First Floor, Silver Bird Galleria. Abuja.

Vou Brown: 74 Willesden Lane, Kilburn. London. NW6 7TA

For Enquiries: info@didicreations.co.uk

Website: www.didicreations.co.uk
              www.didiofficial.com (coming soon)