For their second Memento collection, Kenzo creative directors Carol Lim and Humberto Leon were inspired by brand founder Kenzo Takada’s 1986 Paris runway debut of Kenzo Jeans. They figured a true icon should wear clothes covered in icons of the brand’s heritage like tigers and The Great Wave Off Kanagawa — and who is a true icon, if not Britney? In the campaign shot by Peter Lindbergh (a ’90s supermodel favorite), Spears looks like she walked off the set of an early-2000s music video wearing a denim trucker hat, a denim two-piece bathing suit, and thigh-high denim lace-up boots. She also shows off her belly ring and back tat with a green crop top.
![JB-2017-353-0214_B](https://media.toofab.com/2018/03/20/jb-2017-353-0214-b-1000w.jpg)
![JB-2017-353-0525_B](https://media.toofab.com/2018/03/20/jb-2017-353-0525-b-1000w.jpg)
![SP-MAIN-HAWAIAN-UK-HD-RGB](https://media.toofab.com/2018/03/20/sp-main-hawaian-uk-hd-rgb-1000w.jpg)
![SP-EXTRA-SWEAT-BAG-UK-HD-RGB_1](https://media.toofab.com/2018/03/20/sp-extra-sweat-bag-uk-hd-rgb-1-1000w.jpg)
![SP-EXTRA-DENIM-JACKET-UK-HD-RGB_1](https://media.toofab.com/2018/03/20/sp-extra-denim-jacket-uk-hd-rgb-1-1000w.jpg)
![](https://pixel.nymag.com/imgs/fashion/daily/2018/03/20/britney-spears-kenzo/lede.nocrop.w710.h2147483647.jpg)
![](https://pixel.nymag.com/imgs/fashion/daily/2018/03/20/britney-spears-kenzo/1.nocrop.w710.h2147483647.jpg)
![](https://pixel.nymag.com/imgs/fashion/daily/2018/03/20/britney-spears-kenzo/2.nocrop.w710.h2147483647.jpg)
![](https://pixel.nymag.com/imgs/fashion/daily/2018/03/20/britney-spears-kenzo/3.nocrop.w710.h2147483647.jpg)
Her stomach is so flat! And she has kids o.
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